Sprechende Website
Responsive landing page
2023
Project
Branding, design system and landing page for a German teaching school.
Brand
The branding followed the client's directions and references from research of big players in the German teaching market, aiming for a modern and fun but structured look and feel.
Logos in light and dark versions and icon.
Design System
The colors are based on the German flag, with addition of muted green and blue. The font families are clean and direct, interchanging sans and serif families to create hierarchical contrast.
Color palette and font families.
Landing Page
The layout of the site is direct and colorful. Sections are structured in boxed components with icons. A timeline is used to show the owner's career. Customized vector illustrations make the sections pop and direct the user to CTA.
Web and mobile versions.